Visualising the impressive capabilities of Floww, a new software ‘Unleashing the Power of Private Capital’.
Collaborating with the team at Territory Studios we produced an introductory film to bring to life the intricacies of the Floww software. A complex new financial services product, our brief was to create visually engaging scenes that could illustrate the nuances of the bespoke data transfer capabilities and the scalability of the product in a visually pleasing way.
Working with an existing concept and evolving existing assets, we focused on the idea of immersing ourselves within the data transfer world and created a beautiful network of delicate glass and interconnected datapoints. In turn, this would allow us to oscillate between the reference points on a macro and micro scale.
Credits:
Produced by:
Territory Studio
Producer:
Harriet Craig
Art Director:
Adam Cutts (Rocksalt)
Motion Design:
Tyrone Magnusen